Welcome to Planet Payback.
At Yakima, we’re dedicated to helping people get out and enjoy this great planet of ours. Unfortunately, carbon dioxide emissions, a leading cause of global warming, are rearing its ugly head like Medusa on a bad hair day. And that has the potential to make our planet decidedly less enjoyable for everybody. (Except kayakers who always wanted to paddle around downtown Manhattan, but let’s assume they’re in the minority here.)
So as a responsible company, we were forced to look at ourselves in the mirror. And our first thought was, “Dang, we dress spiffy.” But then we were like, “Holy smokes. We’d better do something about all the carbon dioxide heating up Earth’s atmosphere.”
For us, that means we are finding ways to reduce our waste, aggressively recycle and change our distribution strategy to limit fossil fuel consumption.
Then, we focus on offsetting our “carbon footprint” with the help of our friends at Carbonfund.org. Under the Planet Payback program, every Yakima product’s carbon footprint has been measured, and then offset through a donation to Carbonfund.org. These donations support a combination of renewable energy, reforestation and energy efficiency projects that reduce carbon dioxide emissions locally and globally.
We’ve loaded this site with info about how you can join Yakima in helping to make the world a greener place. Take a few minutes to check it out. You’ll be glad you did.
